Strategic Sport Communications, Certificate (1744)
Department website: http://www.wku.edu/communication/
Kenneth D. Payne, firstname.lastname@example.org, (270) 745-3968
This graduate certificate confronts the extraordinary changes occurring in the sport communications landscape by focusing on the practical skills and institutional knowledge needed for success in sport communications, public relations, branding and sponsorships.
In addition to the minimum requirements for admission to the Graduate School, applicants must submit:
- letter of application
- letter of recommendation supporting the applicant's capacity for studying organizational communication
Please refer to the admission section of this catalog for Graduate School admission requirements.
Program Requirements (12 hours)
|PR 521||Public Relations in Recreation and Sport||3|
|Select 3 of the following:||9|
|Sport Branding: A New Game|
|Sport Sponsorships: New Revenue Strategies|
|Strategic Public Relations Writing for Sport|
|Issues in Sport Media Relations|