Graduate Catalog 2024-2025

Department of Marketing

Department website: http://www.wku.edu/marketing/

Lukas Forbes, Chair
Grise Hall 402
(270) 745-2993

Faculty

Professor

Lukas Forbes PhD (Business Administration), University of Kentucky, 2004

Craig A. Martin PhD (Business Administration, Marketing), University of Memphis, 1999

Kathryn J. Melancon PhD (Business Administration, Marketing), University of Mississippi, 2007

Patricia R. Todd DBA (Business Administration), Cleveland State University, 2006

Assistant Professor

Kathryn A. Nicewicz Scott PhD (Business Administration), Kennesaw State University, 2022

Marketing Courses

MKT 529    Independent Study in Marketing    1-3 Hours

Supervised independent study of a topic or problem culminating in a scholarly paper or problem solving report.

Recent Term(s) Offered: None

MKT 596A    GFCB Graduate Certificate Assessment - Marketing and Sales    0 Hours

This course tracks the student skills attainment summary and artifacts for Gordon Ford College of Business graduate certificate programs.

Recent Term(s) Offered: fall 2024