Undergraduate Catalog 2023-2024

Sales, Certificate (1776)

Program Coordinator

Lukas Forbes, lukas.forbes@wku.edu, (270) 745-2993

The certificate in sales will prepare students to learn about the field of professional selling while obtaining skills in communication, negotiation and sales.

Program Requirements (12 hours)

MKT 220Basic Marketing Concepts3
MKT 325Personal Selling3
MKT 425Advanced Personal Selling Strategies3
And any marketing elective to include MKT 4903
Total Hours12

Sales certificates must earn a “C” or higher in all marketing classes (MKT prefix) used as part of the certificate.